Rain Crow Ranch has been involved with the AGA since the beginning and has been a certified producer since 2008. Dr. Whisnant has served as President of this non-profit organization since 2005. Today the AGA represents and promotes over 400 grassfed farm members and 4,000 followers who want to keep in the loop.
The cattle at Rain Crow are bred for the quality of their beef and receive a forage diet as they are continually rotated to fresh pastures. Our animals are never held in confinement, are never fed antibiotics and never receive synthetic growth hormones. We believe that when you work with nature and not against it; promoting what is biologically and behaviorally right for that animal it is Better for the animal, Better for the land and Better for the consumer. This standard is 3rd party verified by the American Grassfed Association.
The goal of the American Grassfed Association is to promote the true grassfed industry through government relations, research, concept marketing and public education. This non-profit organization believes grassfed meat is:
- Healthy for people. Research shows that grassfed meat is lean, contains a high percentage of good fats – Omega 3s and CLA — and beneficial antioxidant vitamins and minerals.
- Healthy for animals. Cattle, goats, sheep, and bison evolved to eat grass and not much else. Feeding them a diet rich in grains creates an acidic environment in their digestive systems, leading to disease and the need for treatment with antibiotics.
- Healthy for the planet. Pasture-based farming restores natural ecosystems and wildlife habitat, reduces reliance on petrochemicals, improves the soil with organic matter, and reduces greenhouse gasses, especially CO2.
- Healthy for communities. Small family farms provide jobs and strong economies in rural communities and create sustainable businesses for succeeding generations.
The AGA standards spell out exactly what the grassfed definition should be as it applies to not just what the animal is fed but as to how it is raised. Many consumers agree with this idea of a pastoral and sustainable agricultural model. This solar energy-basedmodel includes attributes of a forage diet, open pastures, no antibiotics, no hormones, high animal welfare and raised on American farms
Grassfed has become quite a buzz word over the last several years and has shown significant growth in that segment of the market where sustainable protein is found. Many labels that say “grassfed” however apply only to the feeding practices under USDA / AMS. These animals can be finished in feedlots, fed harvested forage instead of grain, given antibiotics and growth hormones. They can also be shipped half way around the world.
Because of the increasing market demand grassfed beef has gone mainstream. Yet, a large majority of consumers seek out grassfed because of ALL the pastoral and sustainable attributes they consider important to the term.
Consumers need to look for the AGA seal when choosing grassfed because this seal assures you that it is the “real deal”.
Only farms and ranches certified to AGA standards may use the AGA logo, trademark, service mark and/or design mark.